Planting trees with every order
In partnership with the good people at Switch2zero, we've decided for every order we take, we'll plant a tree.
As a brand, we reference the great outdoors and nature quite a lot. It can be a challenge to grow a business while at the same time do the right thing for the planet. Every decision has implications but having done our research and worked out how best to proceed, we believe this is the best way to make a meaningful start in acknowledging our responsibility as a business to minimise our impact on earth.
As we continue to implement these changes, we're pleased to have the expertise of Switch2zero as our trusted partner. With them we're able to make a tangible impact on reforestation through tree planting, contributing towards a healthier planet. It's also nice for our customers to be part of that process.
Earth Day
Starting today, for every purchase made on our platform, we will be planting a tree through Switch2zero. This means that each time you shop with us, you're not only getting the items your ordered but also actively participating in creating a greener and more habitable planet. As it happens, today is Earth Day, which makes it a good one to start on.
The Power of Trees: Carbon Sequestration
Trees are nature's superheroes when it comes to fighting climate change. They play a crucial role in absorbing carbon dioxide (CO2) from the atmosphere through a process called carbon sequestration. This not only helps mitigate climate change but also improves air quality and supports biodiversity.
Every tree planted through our partnership with Switch2zero will sequester an estimated 0.2 metric tons of CO2e (carbon dioxide equivalent) over its lifetime. This impressive carbon sequestration potential demonstrates the long-lasting environmental impact each tree can make.
By planting trees through Switch2zero, we are directly contributing to the reduction of greenhouse gas emissions, as each tree will in the future actively remove CO2 from the atmosphere. Together, we can make a substantial difference and create a sustainable future for generations to come.
So, in summary...
With every purchase, you'll have the satisfaction of knowing that you're contributing to the planting of trees, improving air quality, supporting biodiversity, and mitigating human-induced climate change. Together, we can achieve remarkable results and create positive change.
We believe in transparency and accountability. Lots of brands out there claim to be doing their bit, and many are. We're late to the party on that, but what's important here is we're honest about what we are doing. We aren't going to change the world on our own, but if we do our bit and continue to explore ways we can contribute, that's the least we can do.
We will regularly share updates on the number of trees planted and the positive impact we're collectively making through our partnership with Switch2zero.