Well Plaid - The Continuation of Corduroy

Following on from our obsession with the luxury scruff aesthetic, we've once again returned to corduroy this coming season, and in a big way. 

Not only will our Conway smock get the cord treatment, plus accompanying trousers, we've also taken last season's track top, added pants to it and done it in plaid corduroy. Yes, you read that right, plaid corduroy. 

This will come in a rich shade of navy and another which is so chocolatey you'll struggle not to eat yourself while wearing it. Even better is the footwear we've scheduled to accompany this. We'll not say loads yet but it's very exciting. 

The Hikerdelic Plaid Cord Story starts in October. More news on exactly when closer to the time. For now, feast your glims on these pics.